On July 2nd, the 2024 edition of the Embrace Awards took place at Natura's Innovation Center in Cajamar (SP). The award recognizes the performance of Natura and Avon suppliers and partners who contribute the most to generating a positive impact in their areas of operation.
Since 2005, the program aims to develop quality, long-term relationships with key suppliers, enhancing the performance of the value chain and joining forces as agents of transformation, inspiring through our regenerative business model. To select the awardees, six pillars that support the company's vision and strategy are taken into account: commitment to life, quality, capability, competitiveness, service, and innovation.
In the category “Value Projects in Research and Development,” the winner was Kosmoscience, a strategic partner with extensive expertise in conducting high-complexity clinical panels. The recognized project involves the relaunch of a Natura brand, which has innovative technological proposals for the national and international market, focusing on the skin needs of Brazilian women at different stages, including mature skin.
Kosmoscience stood out by conducting the identification of skin characteristics across various age groups, including senile skin, and the performance evaluations of the products in the line. Exclusive and unprecedented clinical efficacy panels were executed, allowing recognition of the cosmetic benefits provided by the new products to Brazilian women's skin.
We believe in the power of relationships to drive innovation in our products and in the market. Therefore, we adopt the Open Innovation model, promoting initiatives with the entire innovation ecosystem. Our collaboration platform is Natura Campus, a relationship program with the scientific and academic environment, enabling the joint development of complex technologies and solutions that involve testing and research. Contact us through the website and come innovate with Natura!
