On May 26th, the 2025 edition of the Embrace Awards took place at Natura's Innovation Center in Cajamar (SP). The award recognizes the performance of Natura and Avon's suppliers and partners who contribute the most to generating a positive impact in their areas of operation.
The program aims, since 2005, to develop quality and long-term relationships with key suppliers, leveraging the performance of the value chain and joining forces as agents of transformation, inspiring through our regenerative business model. To select the awardees, six pillars that support the company's vision and strategy are taken into account: commitment to life, quality, capability, competitiveness, service, and innovation.
In the Value Projects category – Innovation Funnel, the winner was ISI Biomassa, which partners with Natura in an initiative that represents a significant advance in our sustainability journey. Together, we developed bioinputs aimed at agroforestry systems, promoting soil health, reducing environmental impacts, and strengthening the climate resilience of strategic crops in the region.
