We are very happy to share that Natura has been recognized by the Valor Inovação Brasil 2025 Award as the most innovative brand in the country!
For us, this award is not just a trophy, but a symbol of the long-term commitment of over 500 researchers who, with passion and dedication, shape the future of Natura. It is proof that science, technology, and innovation are the way to make a positive impact in the world!
Today we operate the largest research and development center for cosmetics in the entire Southern Hemisphere, where we research and develop innovations and products based on advanced science and technology, such as AI, drones, omics technologies, and data analysis. And we are not alone in this; through the open innovation model, over 70% of our projects are carried out in partnership with the innovation ecosystem, including research centers, universities, and deep tech startups.
For nearly two decades, Natura Campus has had the mission of being a beacon of innovation, connecting the most advanced in science and technology. Since 2006, our work has focused on continuous transformation towards the regeneration of our business model.
Connect with us: www.naturacampus.com.br